30Shine is a leading Vietnamese hair salon chain specializing in men’s grooming services, operating 100+ branches nationwide. With strong brand recognition and a large customer base, 30Shine continuously invests in technology to enhance service quality and customer satisfaction.
The team developed a computer vision–based AI camera system that processes live video streams to extract structured insights related to service quality.
Key solution components include:
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AI-powered analysis of real-time video streams
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Extraction of key events and behaviors from each frame
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Structured data storage for analysis and reporting
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Linking service timestamps with internal billing IDs for deeper insights
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Privacy-aware processing to protect customer identity
Results:
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3 weeks to deliver Proof of Concept (PoC)
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6 weeks to develop and deploy the AI system from scratch
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80+ salons successfully applied
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85% analysis accuracy
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70% reduction in customer complaints
The system enabled management to evaluate service quality consistently and take corrective actions based on real data rather than subjective observation.
Key Business Impact
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Standardized service quality evaluation across branches
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Reduced customer complaints through data-driven improvements
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Improved visibility into hairstylist performance and engagement
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Enabled scalable quality monitoring without manual supervision
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Built a foundation for future AI-driven service optimization